What is Kommo?
Kommo is a customer relationship management platform built for businesses that sell through messaging apps such as WhatsApp, Instagram, Facebook Messenger, Telegram and TikTok. Formerly known as amoCRM, it rebranded in 2022 to reflect its focus on the full customer journey. Kommo brings every chat into one inbox and ties each conversation to a lead card in a visual sales pipeline.
On top of the pipeline, Kommo offers Salesbot for automating conversations, WhatsApp broadcasting, booking tools and a set of AI features, including an AI sales agent, an AI CRM assistant and an AI booking agent. Pricing is per user with a minimum six-month term. Kommo suits small and mid-sized sales teams that close most deals in chat rather than over email or phone.
Kommo at a glance
How does Kommo work?
- Start a trial and connect messengers
Sign up for the 14-day trial and link WhatsApp, Instagram, Messenger, Telegram or TikTok to the unified inbox.
- Set up your pipeline
Define sales stages so each new chat becomes a lead that moves through the pipeline.
- Automate with Salesbot and AI
Build Salesbot flows and AI agents that answer questions, qualify leads and update stages automatically.
- Broadcast and follow up
Send WhatsApp broadcasts to segments and use tasks and reminders to keep deals moving.
- Analyze performance
Track pipeline conversion and team activity on dashboards, with deeper sales analytics on the Pro plan.
Kommo key features
Unified chat inbox
All messenger conversations in one AI-powered inbox linked to lead records.
Visual sales pipelines
Drag leads through custom stages, with AI that can move them automatically.
Salesbot
A no-code bot builder for automating sales conversations and routine replies.
Kommo AI
An AI sales agent, an AI CRM copilot and an AI booking agent, with monthly AI credits per user.
WhatsApp broadcasting
Send mass messages to segments from the Advanced plan upward.
Booking and scheduling
Manage appointments, calendars and reminders inside the CRM on the Pro plan.
Integrations marketplace and API
A directory of apps plus a developer center for custom integrations.
Why use Kommo?
- Every chat becomes a trackable lead, so conversations in WhatsApp or Instagram are not lost.
- Pipeline automation and AI reduce manual data entry for sales reps.
- Multiple messengers in one inbox let a small team cover several channels.
- Mobile apps let reps reply to leads and update deals from their phones.
- Plans scale from one WhatsApp number to unlimited channels as the team grows.
Who is Kommo best for?
A good fit for
- Small and mid-sized sales teams that sell in chat
- Businesses in markets where customers prefer WhatsApp for buying
- Service businesses that book appointments through messaging
- Teams moving from spreadsheets to their first CRM
Less suited to
- Teams that want monthly billing, since the minimum term is six months
- Companies that sell mainly through email and phone outreach
- Very large enterprises needing complex B2B account management
Kommo pricing
| Pricing model | Subscription |
|---|---|
| Free plan | No |
| Free trial | 14 days |
| Starting price | $25/user/month, billed for a minimum of 6 months |
Base, Advanced and Pro raise lead limits, automation, AI credits and channel counts, and Enterprise is custom. All users on an account must be on the same plan.
Prices checked October 2026. Vendors change plans often, so confirm on the official Kommo pricing page before you buy.
Kommo pros and cons
Pros
- Built specifically for messenger-based selling
- Clear visual pipelines with automation
- AI agents and copilot included with credits
- Mobile apps for iOS and Android
Cons
- No monthly billing and no free plan
- Broadcasting and bots require the Advanced plan
- Per-user pricing adds up for larger teams
Kommo integrations and platforms
Works with
Available on
Kommo alternatives
See the full shortlist in Best WhatsApp Marketing Software.
Kommo FAQ
Is Kommo free?
No. Kommo does not have a free plan, though it offers a 14-day free trial with full features and no credit card required. Paid plans start at $25 per user per month on the Base plan, billed for at least six months. Advanced and Pro cost $35 and $45 per user per month.
Is Kommo the same as amoCRM?
Yes. amoCRM rebranded as Kommo in October 2022. The company said the change was about branding, because the product had grown beyond a classic CRM into a tool used across the customer journey. Kommo is still a CRM at its core, focused on sales through messaging apps.
What is Kommo used for?
Kommo is used to manage sales that happen in messaging apps. Teams connect WhatsApp, Instagram, Messenger, Telegram and TikTok to one inbox, turn chats into leads in a visual pipeline, automate replies with Salesbot and AI agents, send WhatsApp broadcasts and book appointments.
Kommo vs respond.io: what's the difference?
Kommo is a CRM first, with pipelines, lead records and per-user pricing. respond.io is a conversation platform focused on a team inbox, AI agents and workflows, priced by plan and active contacts, and it connects to outside CRMs. Teams without a CRM often prefer Kommo.
Does Kommo integrate with WhatsApp?
Yes. WhatsApp is one of Kommo's main channels. The Base plan includes one WhatsApp number plus one per added user, Advanced includes three numbers and broadcasting, and Pro allows unlimited WhatsApp numbers and channels. Chats appear in the unified inbox linked to each lead.
Sources
This overview is based on Kommo's official website and documentation, checked October 2026.