What is TextMagic?
TextMagic is a business messaging platform that lets companies send SMS alerts, reminders and marketing campaigns, and manage replies alongside email and chat. It is known for pay-as-you-go pricing, where you top up credit and pay per message instead of committing to a monthly plan. TextMagic supports sending to many countries and offers numbers, sender IDs and a bring-your-own-number option.
Textmagic Ltd. is based in Romford, England. The platform includes an automation builder that can create flows from a plain-language description, a shared inbox covering SMS, email, WhatsApp, Facebook and Instagram, email campaigns, contact management, live chat, SMS surveys and an SMS API. Users can also send texts from email, and apps are available for iOS and Android.
TextMagic at a glance
How does TextMagic work?
- Create a free account
Sign up and use the free test balance to try sending.
- Set up senders
Rent a number or register a sender ID, completing 10DLC or toll-free registration where required.
- Top up credit
Add prepaid credit and pay per message as you send.
- Send or automate
Send campaigns, alerts and reminders, or build automated flows triggered by forms and purchases.
- Manage replies
Handle responses from all channels in the shared inbox and track delivery.
TextMagic key features
Business SMS
Send alerts, reminders and campaigns to individuals or lists.
Automation flows
A visual builder, with an AI option that drafts a flow from a written description.
Shared inbox
One inbox for SMS, email, live chat, WhatsApp, Facebook and Instagram.
Email campaigns
Send email alongside SMS using AI-assisted templates.
Email to SMS
Send text messages directly from an email client.
SMS API and carrier lookup
Integrate texting into your own systems and check numbers.
Compliance support
Guided 10DLC and toll-free registration, consent forms and automatic STOP handling.
Why use TextMagic?
- Pay only for what you send, with no required monthly plan.
- Text customers in many countries from one account.
- Handle SMS, email and social messages in one inbox.
- Automate reminders and follow-ups without code.
- Send texts from email or mobile apps when away from a desk.
Who is TextMagic best for?
A good fit for
- Businesses with irregular or seasonal texting needs
- Companies sending to international customers
- Service teams sending appointment reminders and alerts
- Developers adding SMS through an API
Less suited to
- High-volume US senders who may find per-message rates higher than plan-based rivals
- Ecommerce brands needing store-driven SMS flows
TextMagic pricing
| Pricing model | Usage-based |
|---|---|
| Free plan | No |
| Free trial | Free test balance |
| Starting price | $0.049 per SMS in the US (pay-as-you-go) |
You prepay credit and are charged per message, with rates varying by country. US numbers cost $10 per month after a free first month, and monthly subscription plans with discounted rates are offered in some countries.
Prices checked October 2026. Vendors change plans often, so confirm on the official TextMagic pricing page before you buy.
TextMagic pros and cons
Pros
- Flexible pay-as-you-go pricing
- Broad international coverage
- Multichannel inbox beyond SMS
- Email-to-SMS and mobile apps
Cons
- Charged for every SMS sent, delivered or not
- Number rental and 10DLC campaign fees add to costs in the US
TextMagic integrations and platforms
Works with
Available on
TextMagic alternatives
See the full shortlist in Best SMS Marketing Platforms.
TextMagic FAQ
Is TextMagic free?
TextMagic is not free to use, but you can open a free account with a test balance to try it. After that, you top up credit and pay per message. In the US, an SMS from a TextMagic number costs 4.9 cents, and number rental is $10 per month after a free first month.
What is TextMagic used for?
TextMagic is used to send business text messages such as appointment reminders, delivery alerts, verification codes and marketing campaigns. It also handles email campaigns, live chat and replies from social channels in one inbox. Developers use its SMS API to add texting to their own apps and systems.
Does TextMagic charge monthly?
TextMagic mainly works on prepaid pay-as-you-go credit, so there is no required monthly plan for messaging. Some costs are monthly, though, such as dedicated number rental and US 10DLC campaign fees. Subscription plans with discounted rates are available in the US, Canada, Australia and the UK.
TextMagic vs SimpleTexting: which is better?
TextMagic suits businesses that text internationally or irregularly, thanks to pay-as-you-go credit and support for many countries. SimpleTexting suits US and Canadian small businesses that want a monthly plan with included credits, keywords and contests. Choose based on where your customers are and how steady your volume is.
Does TextMagic integrate with Zapier?
Yes. TextMagic connects to Zapier, which links it to more than 1,000 apps. Named connections include Stripe, Mailchimp, Typeform, Airtable, Google Sheets and Notion. The TextMagic API and an MCP connector are also available for custom and AI assistant integrations.
Sources
This overview is based on TextMagic's official website and documentation, checked October 2026.